การจัดการธุรกิจระหว่างประเทศ

International Business Management

1.1 Understand concept of theories of international trade.
1.2 Understand concept of different organization structure and strategies in international business context.
1.3 Understand how cultural different effect international business management.
1.4 Understand how to apply a strategic view of global human resource management.
1.5 Understand the strategic importance global marketing and R&D
1.6 Understand global capital market and international financial management in term of international business.
1.7 Understand different strategies of entry international market.
1.8 Understand how to manage an effective global production, outsourcing, and logistics.
1.9 Understand how to develop ethics and social responsibility in international business.
2.1 To update the course contents.
2.2 To explore contemporary issues in international business management.
This course provides an overview of international organizations and the effects of foreign environments on international business. The course will focus on international business environment, cultural differences, theories of international trade and economic development. Students will study the fundamentals of international business strategies, international finance, international marketing and international human resource management. The course will cover the practical application and issues of staring and maintaining international business relationships.
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กิจกรรมที่ ผลการเรียนรู้ * วิธีการประเมินผลนักศึกษา สัปดาห์ที่ประเมิน สัดส่วนของการประเมินผล
1 1. Class attendance 1-15 week 15
2 2. Active participation 1-15 week 5
3 3. Individual assignments 4,7,13,16 20
4 4. Midterm Examination 9 30
5 5. Final Examination 18 30
Fatehi K. Choi J.,2019, International Business Management: Succeeding in a Culturally Diverse World, Springer International Publishing, California Geringer M., McNett J., Minor M., Ball D., 2016, International Business 1st edition., McGraw-Hill, New York. Hill C. W. L., Hou Wee C., Udayasankar K., 2016, International Business 2nd edition., McGraw-Hill, New York. Luthans F., Doh J. P., 2015, International Management: Culture, Strategy, and Behavior 9th edition., McGraw-Hill, New York.